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Vaibhav Enterprises
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Vaibhav Enterprises

A direct-to-consumer digital commerce engine and real-time inventory synchronization platform for a high-growth retail brand.
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Category

D2C Commerce

Year

2022

Key Results

100%
Direct Sales
+18%
Net Margin
99.9%
Order Accuracy

The Context

Every project begins with a core problem. Here is how we tackled it.

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1

The Challenge

Relying on high-commission marketplaces limited business growth. The client needed a self-owned channel with millisecond-accurate inventory sync across multiple storage hubs.

2

The Solution

We built a high-scale e-commerce web app using Node.js and PostgreSQL. It features real-time inventory tracking, automated invoice generation, and deep courier integration for automated fulfillment.

Next.jsNode.jsPostgreSQLRedis
"Owning our platform has changed our margins completely. The system Falnix built is robust and handles our peak festive traffic with ease."
R
Rajeev Kumar
Owner

Commerce Ecosystem

D2C Shopfront

A high-conversion storefront architected for mobile speed and seamless discovery of over 1,000 SKUs.

Inventory Hub

A centralized dashboard that synchronizes stock levels across multiple physical warehouses and digital channels in real-time.

Order Pipeline

Automated workflow for invoice generation, labels, and fulfillment tracking with zero manual data entry.

Merchant Analytics

Deep-dive reporting tool providing the owner with real-time visibility into sales velocity and inventory movement.

Behind the Build

Owning the fulfillment pipeline required a robust backend and real-time data integrity.

Logic 01

High-Concurrency Checkout

Architected the payment flow using Redis queueing to handle sub-second spikes in traffic during major festive flash sales.

Logic 02

Inventory Guard Logic

Specialized database transaction locks implemented to prevent overselling on items with limited stock during high-volume periods.

Logic 03

Integrated Logistics API

Automated connection with 10+ courier partners to retrieve real-time shipping rates and provide customers with live tracking.

Logic 04

Automated Reorder Logic

Built a predictive analytics layer that alerts the merchant when SKU levels reach a critical procurement threshold based on sales velocity.

Project Gallery

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